Più di 300 professionisti del settore tra tour operator, aziende, giornalisti, blogger e player dell’enoturismo, da oltre 40 paesi differenti. Degustazioni, press tour, case histories da tutto il mondo e workshop. Per la prima volta in Italia arriva l’IWINETC, la 4a edizione dell’International Wine Tourism Conference & Workshop, la Conferenza Internazionale sull’Enoturismo. Organizzata da Wine Pleasures e MTV (Movimento Turismo del Vino, raccoglie oltre 1000 cantine italiane, ndr), a Perugia dal 30 Gennaio al 2 Febbraio 2012. La location principale sarà l’Hotel Giò Wine e Jazz Area.
 

IWINETC 2012 si svilupperà in 4 giornate piene di appuntamenti. Nelle prime 3, dal 30 Gennaio al 1° Febbraio 2012, ci saranno oltre 40 relazioni, tavole rotonde, sessioni planetarie ed altre attività. Ogni giorno verranno affrontati cinque macro argomenti. Tema di questa 4a edizione sarà la promozione dell’enoturismo su diversi livelli di interattività geografica al tempo dei Social, dei tablet e degli smartphones: enoturismo 2.0; Twitter e Facebook; realtà aumentata; app; Strade del Vino 2.0. Ormai i nuovi media, secondo i dati Censis 2011 – “Città del Vino”, sono lo strumento usato dal 30% degli enoturisti italiani per organizzare la propria vacanza.
Tutte le conferenze saranno in inglese.
 

Ma non ci saranno soltanto appuntamenti “accademici”. Infatti ci saranno anche serate a tema, degustazioni e visite a cantine e vitigni con esperti da tutta Europa: dall’Italy Grand Tasting, a cura del ‘Master of Wine’, Jane Hunt (30 gennaio ore 19.00) alla degustazione “Tutta Puglia” a cura di MTV Puglia (31 gennaio ore 17.00); dal tasting vini passiti MTV Umbria (1 febbraio ore 18:30), alle cene a tema Croazia e Umbria. In più visite culturali, enogastronomia ed altro ancora.
 

Il 2 Febbraio 2012 sarà il Workshop Day, dove il turismo del vino italiano incontrerà la domanda internazionale. Circa 40 Tour Operators saranno presenti.

More than 300 professionals including tour operators, companies, journalists, bloggers and enotourism players, over 40 different countries. Tastings, press tours, case histories from around the world and a workshop. For the first time in Italy comes the IWINETC, the fourth edition of the International Wine Tourism Conference & Workshop. Organized by the Wine Pleasures and MTV (Movimento Turismo del Vino, i. e. Wine Tourism Movement, collects more than 1,000 Italian wineries, ed), in Perugia, from January 30th to February 2nd, 2012. The main venue is the Hotel Giò Wine e Jazz Area in Perugia.

2012 IWINETC will be 4 days full of appointments. From January 30th to February 1st, 2012there will be more than 40 reports, roundtables, planetary sessions and other activities. Every day five macro issues will be addressed. Theme of this fourth edition will be the promotion of enotourism on different geographical levels of interactivity at the time of the Socials, the tablets and smartphones: 2.0 wine tourism; Twitter and Facebook: augmented reality; apps; Roads of Wine 2.0. Now the new media, according to data 2011 Censis – Città del Vno, are the tool used by 30% of Italian wine tourists to arrange their holiday.
All lectures are in English.

But there will be not only “academic” appointments. In fact, there are also theme nights, wine tastings and visits to wineries and vineyards with experts from all over Europe: from the Italy Grand Tasting, by the ‘Master of Wine’, Jane Hunt (January 30th at 19:00) to the “Tutta Puglia” tasting by MTV Puglia (January 31st, 17:00); from passito wines tasting from MTV Umbria (February 1st at 18:30), to the Croatia and Umbria themed dinners. Plus cultural tours, gastronomy and much more.

The Workshop Day will be February 2nd, where the Italian wine tourism meet the International demand. Around 40 tour operators will be present.

More than 300 professionals including tour operators, companies, journalists, bloggers and enotourism players, over 40 different countries. Tastings, press tours, case histories from around the world and a workshop. For the first time in Italy comes the IWINETC, the fourth edition of the International Wine Tourism Conference & Workshop. Organized by the Wine Pleasures and MTV (Movimento Turismo del Vino, i. e. Wine Tourism Movement, collects more than 1,000 Italian wineries, ed), in Perugia, from January 30th to February 2nd, 2012. The main venue is the Hotel Giò Wine e Jazz Area in Perugia.

2012 IWINETC will be 4 days full of appointments. From January 30th to February 1st, 2012there will be more than 40 reports, roundtables, planetary sessions and other activities. Every day five macro issues will be addressed. Theme of this fourth edition will be the promotion of enotourism on different geographical levels of interactivity at the time of the Socials, the tablets and smartphones: 2.0 wine tourism; Twitter and Facebook: augmented reality; apps; Roads of Wine 2.0. Now the new media, according to data 2011 Censis – Città del Vno, are the tool used by 30% of Italian wine tourists to arrange their holiday.
All lectures are in English.

But there will be not only “academic” appointments. In fact, there are also theme nights, wine tastings and visits to wineries and vineyards with experts from all over Europe: from the Italy Grand Tasting, by the ‘Master of Wine’, Jane Hunt (January 30th at 19:00) to the “Tutta Puglia” tasting by MTV Puglia (January 31st, 17:00); from passito wines tasting from MTV Umbria (February 1st at 18:30), to the Croatia and Umbria themed dinners. Plus cultural tours, gastronomy and much more.

The Workshop Day will be February 2nd, where the Italian wine tourism meet the International demand. Around 40 tour operators will be present.

More than 300 professionals including tour operators, companies, journalists, bloggers and enotourism players, over 40 different countries. Tastings, press tours, case histories from around the world and a workshop. For the first time in Italy comes the IWINETC, the fourth edition of the International Wine Tourism Conference & Workshop. Organized by the Wine Pleasures and MTV (Movimento Turismo del Vino, i. e. Wine Tourism Movement, collects more than 1,000 Italian wineries, ed), in Perugia, from January 30th to February 2nd, 2012. The main venue is the Hotel Giò Wine e Jazz Area in Perugia.

2012 IWINETC will be 4 days full of appointments. From January 30th to February 1st, 2012there will be more than 40 reports, roundtables, planetary sessions and other activities. Every day five macro issues will be addressed. Theme of this fourth edition will be the promotion of enotourism on different geographical levels of interactivity at the time of the Socials, the tablets and smartphones: 2.0 wine tourism; Twitter and Facebook: augmented reality; apps; Roads of Wine 2.0. Now the new media, according to data 2011 Censis – Città del Vno, are the tool used by 30% of Italian wine tourists to arrange their holiday.
All lectures are in English.

But there will be not only “academic” appointments. In fact, there are also theme nights, wine tastings and visits to wineries and vineyards with experts from all over Europe: from the Italy Grand Tasting, by the ‘Master of Wine’, Jane Hunt (January 30th at 19:00) to the “Tutta Puglia” tasting by MTV Puglia (January 31st, 17:00); from passito wines tasting from MTV Umbria (February 1st at 18:30), to the Croatia and Umbria themed dinners. Plus cultural tours, gastronomy and much more.

The Workshop Day will be February 2nd, where the Italian wine tourism meet the International demand. Around 40 tour operators will be present.

More than 300 professionals including tour operators, companies, journalists, bloggers and enotourism players, over 40 different countries. Tastings, press tours, case histories from around the world and a workshop. For the first time in Italy comes the IWINETC, the fourth edition of the International Wine Tourism Conference & Workshop. Organized by the Wine Pleasures and MTV (Movimento Turismo del Vino, i. e. Wine Tourism Movement, collects more than 1,000 Italian wineries, ed), in Perugia, from January 30th to February 2nd, 2012. The main venue is the Hotel Giò Wine e Jazz Area in Perugia.

2012 IWINETC will be 4 days full of appointments. From January 30th to February 1st, 2012there will be more than 40 reports, roundtables, planetary sessions and other activities. Every day five macro issues will be addressed. Theme of this fourth edition will be the promotion of enotourism on different geographical levels of interactivity at the time of the Socials, the tablets and smartphones: 2.0 wine tourism; Twitter and Facebook: augmented reality; apps; Roads of Wine 2.0. Now the new media, according to data 2011 Censis – Città del Vno, are the tool used by 30% of Italian wine tourists to arrange their holiday.
All lectures are in English.

But there will be not only “academic” appointments. In fact, there are also theme nights, wine tastings and visits to wineries and vineyards with experts from all over Europe: from the Italy Grand Tasting, by the ‘Master of Wine’, Jane Hunt (January 30th at 19:00) to the “Tutta Puglia” tasting by MTV Puglia (January 31st, 17:00); from passito wines tasting from MTV Umbria (February 1st at 18:30), to the Croatia and Umbria themed dinners. Plus cultural tours, gastronomy and much more.

The Workshop Day will be February 2nd, where the Italian wine tourism meet the International demand. Around 40 tour operators will be present.